Rit is a food rescue app that helps reduce waste and deliver surprise meals from local restaurants.
Rooted in the ideas of Reserve it, Recommend it, Rate it, Rit connects users to nearby restaurants offering surprise bags of delicious surplus food delivered right to their door at the end of the day.
This project was all about making sustainability feel exciting, easy, and irresistible through bold colors, simple interactions, and food-centric visuals. The app also features content from popular food bloggers, turning it into a social space for discovery and food storytelling, not just transactions.
The color palette was designed to be bold and vibrant inspired by the richness and warmth of African cuisine.
The visuals were designed to grab attention both in app stores and on the street. While the Rit logo had already been designed, I built out the full visual direction from color palettes and typography to mockups and real-world applications.
My main focus was the UI/UX for the mobile and web apps. I crafted an experience that made ordering a mystery bag as intuitive as scrolling a food blog — integrating restaurant listings, influencer content, payment flows, and simple booking screens. The goal: reduce decision fatigue and make the end-of-day food rush feel like a fun, rewarding surprise.
Rit is currently in beta and set to launch in June 2025. Being part of a mission-driven product that tackles food waste while helping restaurants stay profitable was incredibly fulfilling. It's design with real-world impact and I’m proud to have helped bring it to life.
